Freson Bros - Rabbit Hill: Continuing the independent spirit

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Freson Bros

Project Summary

Never resting on their laurels, the Freson team, lead by the Lovsin family since 1955, continues to evolve. Food is being sold everywhere now but Freson has always responded to the competition with a better, fresher experience. Their newest location (#16), Rabbit Hill, is another example of this evolution and creativity. Innovations include roof-top beehives (the honey is sold in-store!), a true sit-down in-store restaurant featuring unique food items (Vietnamese subs!), their own “Bald Mike’s” craft beers and a “Sourdough Kavass”.

As we have grown our product offering, so too have we grown our supply partnership with Freson. From the early days of supplying one case and a few nesting tables, we’ve now supplied a large portion of the specialty cases for the Rabbit Hill store, including a combination hot/cold food bar, several grab and go cases, bakery cases, and various display fixtures for bakery, produce, and grocery. Oh yeah, we also supplied the displays for their in-store made honey!


  • One-stop purchasing for a wide variety of specialty displays. Easier management, better quality and service
  • Standard designs with custom finishes
  • Modular food bar configuration: customized from standard modules

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